Johor tourism goes regional

NUSAJAYA: State Tourism, Domestic Trade and Consumerism executive committee chairman Datuk Tee Siew Kiong said Johor needs to repackage its tourism products by going regional.

"We should not only limit our tourism to local destinations but also include Singapore and Indonesia," he told reporters during a break in the state assembly meeting here today.

He said regional tourism aims to attract more China tourists to come to Johor.

Last year, Johor received 650,000 China tourists.

"Arrivals of China tourists is expected to pick up this year because the regional tours look attractive enough," Tee added.

Tee will lead a delegation of 35 travel agents and eight dancers from the Johor Cultural and Heritage Foundation to Guangzhou to attend the China International Tourism Industry Expo 2015 on Friday.

He said under the "Explore Johor" policy of smart partnerships and cost sharing, the state will have 20 booths for Malaysian travel agencies.