Bezza in Mauritius

03 May 2017 / 00:13 H.

    PERODUA launched the Bezza in Mauritius on April 29, making the island nation the second export destination for Malaysia’s best-selling sedan through its authorised distributor, Raouf Dusmohamud & Co Ltd.
    The Perodua Bezza variants launched in Mauritius include the 1.0L (automatic transmission and manual transmission); and the 1.3L Premium X (automatic transmission and manual transmission).
    “Mauritius is a strategic destination for us as this country is one of the most popular tourist destination spots in the world and having the Perodua Bezza here would give it the global exposure that it needs,” Perodua president and CEO, Datuk (Dr) Aminar Rashid Salleh said.
    The launch was held at Rauf Dusmohamud & Co Ltd’s sales showroom at Port-Louis, Mauritius’ capital and was hosted by the distributor’s managing director, Raouf Dusmohamud.
    The Bezza 1.0L manual transmission is priced at 562,884 Mauritian Rupees (RM70,405.35) while the 1.0L automatic transmission variant is priced at 589,268 Mauritian Rupees (RM73,705.45). The Bezza 1.3L Premium X manual transmission is priced at 657,699 Mauritian Rupees (RM82,264.78) while the 1.3L automatic transmission variant is priced at 684,990 Mauritian Rupees (RM85,678.33).
    “We target to sell on average 168 units of the Perodua Bezza per month (2,016 units over a period of one year) targetting car rental businesses, city taxis, young professionals and those with young families,” Dusmohamud said.
    “The Bezza is an exceptional car as it is fuel efficient, has low cost of ownership, spacious, well designed and well made. We believe this model will be well accepted here,” Dusmohamud added.
    With the introduction of the Bezza to Mauritius, Raouf Dusmohamud & Co Ltd now distributes three Perodua models – Axia, Alza and Bezza.
    Raouf Dusmohamud & Co Ltd was appointed Perodua’s authorised distributor in 1996 and have sold over 2,000 Perodua vehicles (from 1996 to 2016) with the Perodua Viva as its bestselling model with 711 units sold between 2008 and 2014.
    The Perodua vehicles distributed by the company include the Kancil, Rusa, Kelisa, Kembara, Myvi, Viva, Axia, Alza and Bezza.

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