Keep sunny season vibrant, sparkling

STARBUCKS Malaysia offered 10 customers and 10 members of the media a chance to express their summer personalities with a free hair makeover, courtesy of Shiseido Professional. The lucky few were asked to visit selected participating salons that carry the Shiseido Professional Primience(/b> range of products to get their hair cut, coloured and coiffed.


The collaboration between Starbucks and Shiseido was indeed uncommon, uniquely communicating both the brand’s summer campaign theme #MyFlavorMyStyle.

Fortunate were the chosen few who were among the first to experience Shiseido’s new hair colours under its Primience product line. While hues like “Grege Colour” and “Vibrant Cools” embodying bold, vibrant, energetic and fun trends were Shiseido’s latest for the season, Starbucks summer offerings didn’t stave far from the “theme”.


A recent event saw all lucky participants strutting up front, showcasing their summer hair and makeup colours. The event was also reminiscent of Starbucks summer offerings that included the sunny season’s merchandise and its delicious Frappuccino blended beverages. While walking the “runway” in their summer-hued crowns, each participant ferried a Starbucks summer product.


Casual was the evening which moved along spontaneously like a summer breeze, eventually drawing to a close with the attendees sporting their summer looks at a photo booth and enjoying sips of the Starbucks Pop-Zel Coffee Frappuccino and Starbucks Strawberry Coconut Bliss Frappuccino.

Starbucks delicious summer beverages are available at participating outlets until June 5.

Visit Shiseido Professional on Facebook for its range of new colours and products. And visit Starbucks for a taste of its cool summer blended beverages.