A new beginning

07 Jul 2017 / 17:09 H.

TARGETED towards consumers aged between 25 to 35, camel active's Denim Collection's identity is represented by the image of the young, modern-minded man with a strong personality and a unique character.
Living in a post-modern society, embracing the unpredictability of everything, especially the ever-changing nature of the fashion world, the new season's Denim Collection is all about subtle colours, monochrome shades, light washed, and all-white shapes.
Expressive when associated with individual personality, the overall look of the Denim Collection is one that is polarising and versatile against turbulence, with garment dyed jersey shirts, salt-washed denims, and sweat bomber jackets being the highlight of the collection as staples in any wardrobe.
With products emphasising on comfort and durability over everything else, yet also compromising in style, camel active's Denim Collection draws attention to details, such as the mixture of textile and leather lining for durability on the footwear, creating the perfect set of shoes with comfortable insoles for long walks.
Due to their expert workmanship and earthy designs, the bags and small leather goods stand for quality and authenticity, as the materials used are comprised of raw denim, suede, nylon and canvas series, and some with leather trimmings. The backpack has a convenient grab handle, padded straps and back for comfort, multiple pockets and along with a lined laptop compartment.
The blend of different styles and materials has ultimately produced eye-catching bags and small leather goods.
In Malaysia, camel active is sold in exclusive camel active stores in Kuala Lumpur, Putrajaya, Petaling Jaya, Kajang, Seri Kembangan, Shah Alam, Klang, Ipoh, Penang, Kuantan, Melaka, Johor and in camel active outlets in every leading department store and major fashion retailer.

sentifi.com

thesundaily_my Sentifi Top 10 talked about stocks