Startups must find a right partner: Google

KUALA LUMPUR: Startups should emphasise on getting the right partners and choosing the right time to introduce a particular product, said Google Malaysia Sdn Bhd Industry Head for e­-Commerce, Travel and Financial Services, Marc Woo.

Woo said these were crucial elements in ensuring that the product is accepted by the market.

"For instance, we don't want a product that is being introduced ahead of its time or too late in entering the market, because it is already available," he said during a round-table discussion here today.

Woo also highlighted trends in new age businesses and how the younger generation must instil within themselves, entrepreneurial skills to survive and sustain, which is one of the required abilities of the future.

The discussion, hosted by Maybank, is in tandem with the Global Finals of the Maybank GO Ahead Challenge (MGAC) 2017, to be held on July 31. 

The highly-engaging discussion which revolved around workforce futurisation and debunking corporate myths, was attended by MGAC 2017's Global Finalists, MGAC alumni, and students of higher institutions of learning from across the nation. 

Meanwhile, Maybank Group Chief Human Capital Officer and Board member of Etiqa Insurance Bhd, Nora Abd Manaf said the discussion is aimed at giving participants insights into long-term outcomes of their professional and personal growth.

"We want them to be aware of today's reality, as well as the volatile and unpredictable environment that we are operating in. 

"Fast evolving technologies demand that we master multiple skills and embrace life-long learning to be relevant," she added. — Bernama