Esprit doing Good

GLOBALLY leading fashion brand, Esprit, recently launched an innovative capsule called the "Good Collection" with the intention to make its consumers feel good, look good and do good at the same time. This new collection for women and men is the perfect mixture of combining the past and present in the name of fashion.
Esprit, also known as "esprit de corps" (edc), brought back the old school logo which is an accolade to the brand's beginnings and to raise awareness about humanity and the environment. The Good Collection also pride themselves by using only organic cotton or recycled materials (ie cellulose).
Present at the launch event was local artiste Hannah Delisha, who was sporting the Good Collection's Women Navy Dress.
This season, Esprit featured classic pieces like the characteristic denim jacket, pencil skirt with straps and the famous oversized sweatshirt. Also included in the capsule are culottes, rain cape, bomber jacket and knitwear.
The designs gave it a modern energetic twist with humorous letter prints all over. Vibrant colours were also used to promote good and youthful vibes to the masses.