New Civic Type R delivered to first Malaysian owner

29 Nov 2017 / 22:57 H.

    HONDA Malaysia’s latest “hero”, the champion hot hatch and new Civic Type R was today delivered to its very first proud owner, Adrian Salleh Hashim at an official handover ceremony held at Botanic Auto Mall Sdn Bhd.
    Honda Malaysia group vice-president, Akkbar Danial, said: “We remain committed to providing joy to our customers by offering products that are of high value and advanced in technology. The all-new Civic Type R stands out above the rest, delivering race track-worthy powerful performance yet adaptable to our daily driving demands on Malaysian roads. We strive to ensure all of Honda’s line-up provide the ‘Joy of Driving’ to our customers with their unique advanced features. This is what makes Honda unique. We want to take this opportunity to thank Malaysians for their unwavering support towards the latest technologies that we introduce.”

    Akkbar also added: “A customer survey was conducted prior to the launch of the 2007 year model Civic Type R or better known as FD2R in 2007 and we are pleased to note that Adrian Salleh was one of the first customers interviewed for feedback on the Type R, which helped contribute market insights especially on the identification of the demand and needs of a new customer segment. His passion for the Type R is evident as we deliver the very first all-new Civic Type R to him today.
    "In 2007, Malaysia became the only country outside of Japan to officially launch the FD2R. Honda Malaysia sold 420 units of the FD2R between 2007 and 2011. This achievement was possibly due to the popularity and demand of sporty and race-worthy cars that can be driven on the roads. Malaysia has seen an increasing number of Honda fans and car enthusiasts taking an interest in models like the Type R.”
    Honda Malaysia stated that since the launch of new Civic Type R early this month, the model has attracted Malaysians from all walks of life coming to view the car, especially Civic owners and car enthusiasts. Customers who viewed the fully-imported RM320,000 (on-the-road without insurance) car are wowed by Type R’s racing styling and advanced powertrain that is unmatchable. Since it was opened for bookings on Oct 1, Honda Malaysia has received more than 70 bookings for it.
    Adrian Salleh, who is a regular Honda customer at Botanic Auto Mall said: “The launch of the all-new Civic Type R made me eager to test and feel this beast. I was impressed with its sporty and bold exterior, delivering powerful performance yet suitable for me to drive daily. The feature I find most unique is the three-way driving modes that allow me to set the preferred driving mode to experience different dynamic performance in different driving environments. I can’t wait to get behind the wheel to feel the power while on my daily commute.”
    Besides being the first Malaysian to drive home the All-New Civic Type R, Adrian Salleh was also presented with a specially customised Honda merchandise, a GoPro Hero 5 and authorised Honda Ultra Glass Body Coating with Ultra Window Coating valued at RM5,300 as tokens of appreciation from Honda Malaysia in celebrating the milestone.

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