KL International Motor Show returns

THE Malaysian Automotive Association (MAA) has announced the comeback of the Kuala Lumpur International Motor Show (KLIMS), slated for Nov 23 to Dec 2 December at the Malaysia International Trade and Exhibition Centre (MITEC), Kuala Lumpur.

The launch announcement was officiated by Minister of International Trade and Industry, Datuk Seri Mustapa Mohamed, in an event which he also witnessed a signing ceremony. The signing was between the president of Malaysian Automotive Association (MAA), Datuk Aishah Ahmad, and chairman of Trade-Link Exhibition Services Sdn Bhd, Datuk Zainal Abidin Ahmad, for the appointment of the latter as KLIMS 2018 show manager.

KLIMS is Malaysia’s most established and significant automotive event. The motor show is trailblazing towards its ninth presentation after a five-year hiatus, on the theme of “Beyond Mobility”.

“The event is poised to rev up Malaysia’s automotive industry and capture the public’s attention with many new model launches and exciting automobile concepts. KLIMS owned the track records of attracting the largest number of visitors in Malaysia’s automotive events. For KLIMS 2018, MAA is expecting more than 350,000 visitors to the 10-day extravaganza.”

Aishah emphasised that KLIMS will continue to be represented as the eminent national automotive event, which has played a significant role in Malaysia’s automotive industry. “MAA has worked with our members and the automotive industry to navigate through some arduous times. With the rise in cost of living affecting consumers and the rise in cost of doing business impacting companies, the local automotive sector is expected to face another challenging year. Therefore, MAA and leading auto companies have indicated that having the motor show in 2018 is opportune to re-ignite consumers’ sentiments, define brand presence, and refuel the industry.”

She also added: “The recent completion in the construction of Malaysia’s largest and state-of-the-art exhibition centre with the opening of the Malaysia International Trade and Exhibition Centre, was also an impetus for the return of KLIMS in 2018. MAA is confident that this brand new home for KLIMS will deliver a renewed experience for exhibitors and visitors alike.”

MAA is urging automotive industry players to leverage on KLIMS 2018 to fuel their market position. Daihatsu, Ford, Honda, Hyundai, Infiniti, Isuzu, Kawasaki, Kia, Lexus, Mitsubishi, Nissan, Peugeot, Perodua, Proton, Toyota, UD, V-Kool, 3M are among the frontrunners in confirming their exhibition spaces.

KLIMS 2018 “Beyond Mobility” theme is set to prepare the automotive industry for the future market while serving the customers of today. The auto marques will be showcasing a very diverse powertrain technology landscape, while the increasing demand for connectivity and digitalisation is taking auto companies towards the next frontier. Mobility is driving beyond commuting towards a connected lifestyle.

The motor show brings the largest gathering of automotive industry brands, car retailers, accessories suppliers, auto-service related providers and automotive enthusiasts, as well as the public-at-large for a motoring and family oriented event in Malaysia. KLIMS 2018 is expected to make its comeback at over 50,000 square meters of gross exhibition floor with over 100 participating exhibitors and attracting over 350,000 visitors.