Hunt is on for the Fox

30 Mar 2018 / 09:41 H.

    APPLE FOX CIDER is rewarding fans with more Apple Fox Cider if they successfully find the Fox at their favourite hangouts as part of the nationwide Find the Fox campaign, from now till April 15.
    “The Find the Fox campaign aims to encourage consumers to inject a dose of spontaneity in their everyday routines,” said Heineken Malaysia marketing manager Loh Ee Lin.
    Get the chance to win Apple Fox Cider by stepping up to the #WhatTheFox is in the Box? challenge.
    Participating bars, pubs, and restaurants is also having a limited time offer of a free bottle of Apple Fox Cider with every three bottles purchased.
    But that is not all. Find any one of the special Fox Spots popping up at supermarkets and hypermarkets nationwide, and exchange any empty cider can or bottle for a complimentary can of Apple Fox Cider.
    Participating food courts and coffee shops will also offer Apple Fox Cider at RM1 off.
    “With our Foxes on the loose and Fox Spots located across the nation, we are challenging consumers to break out of the mundane and explore different drinking experiences,” said Loh.
    “From spicing up their grocery trips to enjoying a fun twist during a night out with friends, it’s all about embracing that mischievous nature of the fox and enjoying Apple Fox Cider in an unconventional way.”
    Introduced last year, Apple Fox Cider contains 4.5% ABV and is available in 320ml cans and 325ml bottles.
    Visit http://applefox.com/wtf/ for clues on where the foxes are hiding. To keep updated on Find the Fox, follow Apple Fox Cider Facebook page and Instagram page.

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