SUBANG JAYA: National carmaker Proton Holdings Bhd has unveiled a new logo and tagline “Inspiring Connections” as an effort to refresh branding and outline its ambition to be a global and modern automotive brand.
Chief executive officer Dr Li Chunrong said the new logo would be first used on the upcoming X70 completely-knocked-down model and followed by future launches.
All the company’s outlets would also incorporate the new logo gradually, he told a media briefing on the company’s business plan after embarking on a transformational journey more than a year ago. — Bernama
